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If you are looking for the best seo agency in Leeds you have found the top company for your search engine marketing services.
You know it makes sense to promote your business online and turn your website into a lead gathering cash generating machine but the question is how do you do it.
To do this on your own means deciphering the many internet marketing strategies that there are such as figuring out social media for example. Understanding the complexities of seo or search engine optimisation as well as figuring out if you can or should use expensive ppc which means pay-per-click advertising. That you see on the google search results.
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Now let's face it, if you're running a business in Leeds there's just way too much information for you to take in and too much work for you to do.
Smart business people concentrate on what they're good at and delegate or farm out that which they are not that good at. So they can concentrate on what they do best running and growing their businesses well.
But the problem is who do you farm this stuff out to because they all say they are the best. And let's be honest even if they have a ton of reviews genuine or bought or made by their own employees. You really don't know until you've tried them.
That's why you want to avoid contracts and not owning the stuff that you're paying for.
So for example, you could pay a search engine optimisation company to do a video. But then when you leave them the video doesn't belong to you, it belongs to them.
Or they've created content and when you leave because you're not happy with the service you've lost that content. They've created links and back-links but again if you're not happy, which is most of the time, you leave and then you'll lose all those links.
Now let me ask you a question, when people search on google for what your business offers who do they find?
Do they find you or your company or your competitors?
Who's at the top you or your competition?
Let me show you what happens when somebody searches on google search engine in Leeds. And the reason we focus on google searches is because in the global market share of search engines as of April 2020. Google has more than 86 percent share of all of all the searches and that's why we focus on google searches.
The role of a search engine is to assist people in finding answers to simple queries. Such as location of their favourite restaurant or a decent home decorator, plumber, dentist, doctor or whatever the search term is.
We all use Google and by typing in specific keyword phrases into a search engine. Individuals have access to numerous results arranged in order of importance or relevance, to what they put in to that search box. The keyword phrase that they've put in and the results that come out are determined by google.
So let's see what happens when we type in say, ‘solicitor in leeds’. As you see there are 4.7 million results and this means that there are 4.7 million pieces of information on the web about solicitors in Leeds .
Now as you look at the page there's ads first which are paid for and are very expensive. Also not as effective as organic results.
Then as we scroll down after the ads, there is generally the map section or the google my business section. And this map section or the google my business section is locality-based. What shows here can be different even if you're only a street away, because it's designed to showcase a business. And the results are relative to where the searcher is located.
So say they're looking for an italian restaurant or an Indian restaurant or a Chinese supermarket. This is designed to show them where the nearest to them is. This is a powerful lucrative place to be listed but it is also very limited as to the area that it serves. But you should definitely be listed here.
And then after the google my business section there are what the what we call the organic seo results and these are the free listings by google. The results are determined by the location and the search term. The ones that are at the top of the organic search results are the most profitable. Not for google but for the businesses that are found there.
The aim should always be, when looking to be listed on google search engine to be in the first page. Because hardly anyone looks at the second page and on wards. And then once on the first page your aim should be to be in the top three and then if possible the top.
Now Google decides what websites to show on the first page because google wants to show the best results. On average only 7.65 per cent of searchers click on the ads but this gave Google a profit of 161 billion dollars last year.
Google is an ad company that provides search as a service so they can sell more ads. They want to dominate the search area. So they spend billions to make sure that when someone types into that search box they will get highly relevant results. In a second Google will index every piece of web content and then from the millions of results. Will put them in order according to which they think is the most credible. And the most relevant to what the search term is.
If a website gives Google everything it wants, Google will rank it on the first page and even in the top three. Google makes its decision on what websites to show on the first page of the search results on two things.
What happens on the website regarding content and if it is geared up for smartphones. As most of the searches nowadays are done from smartphones. They also look at how fast does the website load. It gives preference to those websites that are for smartphones and are fast loading.
Google also looks at the votes or endorsements that a website gets from other websites. That are acceptable to Google.
Basically seo or search engine optimisation helps people find your business website on the internet by using the reference words or keyword phrases that are put into the search box.
Here at the seo company Leeds we want to help you dominate the search engine results for your particular business. And to get tons of new customers. Whether you want to reach new customers in Leeds central, east, west or areas such as Pudsey, Morley, Rothwel, Elmet or you are based anywhere in or around the city.
We want your phone to ring off the hook with qualified excellent customers or clients.
We operate worldwide from a base here in Yorkshire and are part of a recognised super group of SEO experts. That are operating for our chosen clients using exclusive tools. To get our clients ranked at the top of the google search engine results and to keep them there.
Now I know I can help you put your business first with a first class service.
So download your free SEO guide and then get in touch by using our discovery form.
I look forward to seeing you at the top of google.
To see how we can do this for your website watch this video and read the page.
If you are looking now for what we offer, then fill in our discovery form here.